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February 6, 2014RSS Feed

Top 10 Canadian Consumer Magazines for December 2013

posted byNeal Lulofs, Executive Vice President
Categories:Reports and Data
Tags:Canadian PeriodicalsMedia Intelligence CenterSnapshot

AAM's semiannual Snapshot report for Canadian consumer magazines includes top-line circulation data for the second half of 2013. U.S. magazine stats are available in this post.

Key Statistics

Of the 61 titles that reported comparable paid and verified data for the six-month periods ending Dec. 31, 2013, and Dec. 31, 2012, overall paid and verified circulation was down 5.7 percent. Paid subscriptions were down 5.4 percent, while single-copy sales were down 12.6 percent.

Approximately 72 percent of Canadian magazines—50 titles—reported digital replica editions for this period. These editions totaled to approximately 125,000, or 1.6 percent of total paid, verified and analyzed nonpaid circulation. Digital editions for this period have nearly tripled from the 42,000 digital replica editions reported in the December 2012 period.

Accessing the Report

The full Snapshot report is available in AAM’s Media Intelligence Center. AAM members will need their user name and password to access the report. More information about Snapshot is available here.

Top 10 Lists

Below are a few lists pulled from the report — the top 10 Canadian consumer magazines by total paid and verified circulation, single-copy sales and digital replica editions.

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Top 10 Canadian Magazines by Total Paid & Verified Circulation

As filed with AAM. Subject to audit.

Publication Name Total Paid & Verified 12/31/2013 Total Paid & Verified 12/31/2012 Percent Change
CHATELAINE 523,942 536,478 -2.3%
CANADIAN LIVING 520,239 513,027 1.4%
READER'S DIGEST CANADIAN ENGLISH EDITION 396,692 472,883 -16.1%
MACLEAN'S 295,888 311,974 -5.2%
STYLE AT HOME 237,862 233,048 2.1%
CANADIAN HOUSE & HOME 228,318 246,066 -7.2%
COUP DE POUCE 216,661 221,043 -2.0%
CHATELAINE (FRENCH LANGUAGE EDITION) 167,762 168,680 -0.5%
CANADIAN GEOGRAPHIC 150,736 159,680 -5.6%
L'ACTUALITE 146,647 157,297 -6.8%

 

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Top 10 Canadian Consumer Magazines by Single-Copy Sales

As filed with AAM. Subject to audit.

Publication Name Single-Copy Sales 12/31/2013 Single-Copy Sales 12/31/2012 Percent Change
CANADIAN LIVING 104,676 124,771 -16.1%
CHATELAINE 91,180 107,097 -14.9%
CANADIAN HOUSE & HOME 78,217 85,537 -8.6%
HELLO! 61,418 70,993 -13.5%
7 JOURS 49,417 64,001 -22.8%
STYLE AT HOME 47,715 47,254 1.0%
LOULOU CANADA'S SHOPPING MAGAZINE 41,329 41,828 -1.2%
LA SEMAINE 38,351 45,008 -14.8%
COUP DE POUCE 37,973 47,213 -19.6%
TV HEBDO 32,426 27,900 16.2%

 

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Top 10 Canadian Magazines with Digital Editions

As filed with AAM. Subject to audit.

Publication Name Total Digital Replica 12/31/2013
READER'S DIGEST CANADIAN ENGLISH EDITION 34,117
CANADIAN HOUSE & HOME 11,045
MACLEAN'S 7,807
SELECTION READER'S DIGEST 6,035
CHATELAINE 5,590
MONEYSENSE 5,148
CANADIAN LIVING 5,015
HELLO! 4,401
COUP DE POUCE 3,613
LES AFFAIRES 3,579

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